Packaging Stewardship
Advancing Packaging Recycling Initiatives
Simplot is working with industry to find long-term solutions that continue to advance packaging recycling initiatives and help us all meet Australia’s 2025 National Packaging Targets. The Australian Packaging Covenant Organisation (APCO) have acknowledged that the target of 2025 was ambitious and have therefore reassessed the targets for 2030.
The 2030 National Packaging Targets are supported by Australian industry and government to deliver a new and sustainable approach to packaging. They apply to all packaging that is made, used, and sold in Australia. APCO is the organisation charged by government to facilitate the delivery of the 2030 Targets.
Each year, APCO Members, including Simplot Australia, are required to submit an APCO Annual Report and an APCO Action Plan. View our 2025 APCO Annual Report and Action Plan.
Soft plastics recycling and the REDcycle Program
In November 2022, the REDcycle soft plastic recycling program ceased operation.
As a result, we are removing reference to the REDcycle program from our packaging and are aligning our soft plastics disposal guidance with the updated Australasian Recycling Labelling guidelines. www.arl.org.au
Until an alternate soft plastic collection and recycling solution is widely available, we ask consumers to please read the instructions on the label of your packaging and dispose of accordingly. If a REDcycle logo is still being displayed, please dispose of our soft plastic packaging in your home rubbish bin, not in kerbside recycling bins (unless the Curby or NPRS trial is available in your area) as it is not recyclable in that system.
Finding long-term solutions that continue to advance recycling initiatives and help us to meet Australia’s National Packaging Targets will require the combined efforts of government, industry, NGOs, packaging manufacturers, waste recovery and recycling industries. Simplot and its brands continue to support and work to advance these efforts.

