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Our Story
- Our Story
  
  When J.R. Simplot acquired some of Australia’s favourite food brands back in 1995, he knew the brands were well-loved and iconic, and would create a strong foothold for Simplot to enter the Australian market.
  
  Read More
- Purpose, Mission & Values
- Simplot Company
- Our History
- Australian Grown at Heart
- Locations
- News
Brands
- Brands
  
  Simplot Australia is the name behind your favorite food brands. Whatever the occasion, our brands have been an integral part of Australian and New Zealand lives for generations.
  
  See All
- Birds Eye
- Edgell
- John West
- Leggo’s
- I&J
- Chiko
- Harvest
- Captain's Catch
- Raguletto
- Seakist
- Ally
- Chicken Tonight
- Five Brothers
- Providore d'Italia
- Top Sail
Sustainability
- Sustainability
  
  We are working to ensure our agricultural, fishing, and manufacturing practices are more sustainable, so that we safeguard these precious resources for future generations.
  
  Learn more about our approach.
  
  Discover More
- People
- Planet
- Prosperity
Operations
- Bathurst Plant
- Devonport Plant
- Echuca Plant
- Kelso Plant
- Ulverstone Plant
- Agricultural Services
- Corporate & Sales Offices
- Partnerships
  - Become a Grower
  - Become a Supplier
- Operations
  
  Investing in Australian manufacturing and expanding our agricultural footprint is part of our long-term growth strategy.
  
  We operate a complex and extensive supply chain globally and throughout Australia and New Zealand.
  
  Our Locations
Join Us
Contact
Search

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Our Story
- Our Story
  
  When J.R. Simplot acquired some of Australia’s favourite food brands back in 1995, he knew the brands were well-loved and iconic, and would create a strong foothold for Simplot to enter the Australian market.
  
  Read More
- Purpose, Mission & Values
- Simplot Company
- Our History
- Australian Grown at Heart
- Locations
- News
Brands
- Brands
  
  Simplot Australia is the name behind your favorite food brands. Whatever the occasion, our brands have been an integral part of Australian and New Zealand lives for generations.
  
  See All
- Birds Eye
- Edgell
- John West
- Leggo’s
- I&J
- Chiko
- Harvest
- Captain's Catch
- Raguletto
- Seakist
- Ally
- Chicken Tonight
- Five Brothers
- Providore d'Italia
- Top Sail
Sustainability
- Sustainability
  
  We are working to ensure our agricultural, fishing, and manufacturing practices are more sustainable, so that we safeguard these precious resources for future generations.
  
  Learn more about our approach.
  
  Discover More
- People
- Planet
- Prosperity
Operations
- Bathurst Plant
- Devonport Plant
- Echuca Plant
- Kelso Plant
- Ulverstone Plant
- Agricultural Services
- Corporate & Sales Offices
- Partnerships
  - Become a Grower
  - Become a Supplier
- Operations
  
  Investing in Australian manufacturing and expanding our agricultural footprint is part of our long-term growth strategy.
  
  We operate a complex and extensive supply chain globally and throughout Australia and New Zealand.
  
  Our Locations
Join Us
Contact
Search

Explore Other News Stories

2026 Seafood Awards

9 April 2026

Three Awards, One Big Commitment to Sustainable Seafood

Simplot brands John West, I&J and Birds Eye were awarded for advancing sustainability through transparency, clear communication on packaging, and consumer trust.

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Simplot Community Sponsorship Grants

5 October 2025

Simplot Community Sponsorship Grants Program

Simplot's Community Sponsorship Grants are now open (closing 17/10/25)

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Fearless Festival 2025

18 August 2025

Simplot Champions Future Talent at Tasmania's Fearless Festival

Simplot inspires career pathways at the 2025 Fearless Festival. Hobart, Tasmania.

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Grower Awards 2025

15 August 2025

Simplot Celebrates Tasmania’s Top Growers at 2024–2025 Awards

Tasmania’s top potato and vegetable growers have once again been honoured.

Read More

Modern Slavery Statement 2023/24

2 July 2025

Modern Slavery Statement 2023-24

Our 2023/24 Modern Slavery Statement reinforces our commitment to protect human rights and uphold integrity across our business.

Read More

International Day of Potato 2025

10 June 2025

International Day of Potato

Potatoes are at the heart of our Simplot story, so in honour of International Day of Potato (yes, it’s a real thing!) here’s a few potato gems to impress your fellow foodies!

Read More

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